Why include film/motion/animation in your comms strategy? Easy, because motion is the king of engagement. It has been proven that ‘social video generates 1200% more shares than text and image content combined. And viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text.’ (Forbes)

Successful video content relies on storytelling. We know great stories captivate the audience, elicit buy-in, and are unforgettable - that’s why we tell them.

But which is best, film or animation? Well the answer isn't always simple.

Animation can help tell complex stories, whilst live action film can help to humanise and add warmth to your message. We will work with you to ensure the right formats are used for your audience and message.